Business plan, valuation, pitch decks, financial models, projections and more.
This should include your mission statement, an overview of your product/services and company’s goals.
Who are you, what is your experience, and why should the investors invest in your idea?
Business objectives should clearly state both, short and long term goals along with the business strategy that entails how you plan to achieve them.
Asking questions like “what problems my customers face” and “how can my product/service be the solution” are vital.
It outlines how your business will generate enough profit to repay the investors or how you will earn a decent ROI for them.